Kuala Lumpur, 15 June 2019 – Giti Tire Malaysia sponsored the Cars of Malaysia 2019 a unique one-of-its-kind car being guide organized by Evomalaysia that aims to aid the purchasing decision of new car buyers by identifying the best three vehicles in each segment. Giti Tire has strong focus on the wide variety of the cars in each segment and ensuring that the concerns of the tire safety and driving performance is requisite for the drivers.
Results are out for Cars of Malaysia 2019, a unique one-of-its-kind car being guide organized by Evomalaysia that aims to aid the purchasing decision of new car buyers by identifying the best three vehicles in each segment.
The evaluation process considers all new cars presently on sale and organizes them into 30 categories, which were then voted by consumers. Voting was announced exclusively through Aurizn’s social media channels, and a total of 3,351 car buyers cast their votes over a one-month period.
Preceding the results announcement ceremony was a large gathering of car owners with Aurizn’s team of presenters leading a group of 80 cars on a convoy parade that flagged off in the morning from downtown Kuala Lumpur to Putrajaya and back.
“It’s an overwhelming turnout for our event today. When we announced this drive two weeks ago, we had to close registration within days because people were signing up so quickly!” said Bobby Ang, Editor-in-Chief of Aurizn, the publisher of Evomalaysia
Bobby further explained that the Aurizn team has always focused on helping consumers make the most informed decision possible with their car purchases.
“In our experience testing cars, there is no such thing as a zero sum game of just one best car in most given segments, but it’s valid to say that in each segment, there are two or three very- good choices.” he continued.
The announcement of results took place at Bukit Bintang City Centre (BBCC) in an evening event attended by a mix of car owners and car maker representatives
mingling together in one setting, enabling direct exchange of feedback between these two parties.
Besides finding out the best new cars on sale, the Cars of Malaysia 2019 voting sheet also surveyed the overall happiness of car owners toward their vehicles and brand. Results of the survey show that most Malaysians are generally happy with their current vehicles, although similarly expressed desires to try another brand with their next purchase.
Cars of Malaysia 2019 is proudly sponsored by Giti Tires, a global tire brand headquartered in Singapore, but with manufacturing and engineering presence across the world from USA to Europe, China, and Indonesia. It is the 10th largest tire company in the world with daily production output of more than 289,000 tires and annual revenue of US$ 3.4 billion.
Also supporting the event is premium window film maker Llumar, a world leader in solar and security films that offers a complete line of automotive tint, architectural window films, and, more recently, paint protection films.
“We want to thank our sponsors Giti Tires and Llumar; and we also thank BBCC for providing us with this lovely venue to host our large turnout of guests today. Most importantly, however, we want to thank our fans for their great support of not only our content, but our outings and events as well,” said Bobby Ang.
Moving forward, Bobby also announced the imminent happening of Evo Enduro 2019, an enthusiasts-driven event that challenges participants to embark on a fun endurance drive from Kuala Lumpur to Phuket, passing by many scenic stops and routes along the way.
“Evo Enduro began in 2017 as an attempt to bring the spirit of great long distance drives like Targa Florio and Mille Miglia to our shores. Our response over the past two years have been fantastic and we are looking forward to another successful round,” he said.
He continued, “Our popularity has grown tremendously over the past two years. We are known in the industry to be approachable and we give trustworthy advice to our consumers. Our events, be it Cars of Malaysia or Evo Enduro, are impactful events that resonate with our audience and help us build a meaningful connection with them.”
About Giti Tire
Giti Tire Group (headquartered in Singapore) has roots in the tire business going back to 1951 and is now one of the world’s largest tire companies. Giti Tire produces a broad range of tire products, serving major original equipment vehicle manufacturers, auto-service outlets, motorsports teams, tire dealers, and consumers in more than 130 countries worldwide. The company has eight production centers in three countries, including a newly opened tire factory in South Carolina, USA.
In addition to its wide network, Giti Tire has a strong motorsports presence, including participation in the renowned Nürburgring 24 Hours endurance race, the Fun Cup racing series in the UK, tire supplier for the Formula 3 Asia Series, as well as collaborating with many other teams and racing series around the world. The company is also heavily focused on green production and community efforts, including participation in local education and environmental efforts to create a better society.
Find out more at www.giti.com/corp
Aurizn is both a media company and a startup that aims to change the media landscape of digital publishing. The company currently operated four e-magazine titles, each targeted at different premium lifestyle niches. Beginning from the flagship EvoLTN magazine for cars, Aurizn has since branched to create Estate Malaysia, ID Malaysia, and Carat Malaysia.
Thanks to strong audience support, Aurizn is now the largest lifestyle media in Malaysia, reaching more than 3 million unique individuals in Malaysia through various platforms and channels.